HubSpot Alternative for Home Care
HubSpot Alternative for Home Care Agencies searching for a HubSpot alternative for home care are usually stuck between two bad options. One is a generic CRM that ignores how referrals actually move. The other is a spreadsheet that nobody trusts. HubSpot works well for outbound sales teams. However, home care admissions run on inbound calls, […]
How to Market Home Health Care
How to Market Home Health Care in Today’s Environment The way to market home health care has changed significantly over the last few years. As a result, learning how to market home health care now means meeting families where they already are. Today, the modern care buyer is a digitally savvy adult child researching options […]
Home Care Marketing in 2026: What Actually Drives Referrals
Home Care Marketing in 2026: What Actually Drives Referrals Home care marketing has changed. Online ads, glossy brochures, and cold outreach still get attention, but they rarely produce the consistent referrals agencies need to grow. In fact, industry data shows that referrals account for nearly 70% of new home care clients and convert three times […]
Mbili Findlay: Founder of Atendi
Founder Profile Who Is Mbili Findlay? The Founder Behind Atendi & AtendiCare Mbili Findlay, founder of Atendi Mbili Findlay is the founder of Atendi, the technology platform that helps home care and hospice agencies build referral relationships without hiring full-time community liaisons. This page covers his background, the moment that led to Atendi, and the […]
AtendiCare? The Referral CRM Built for Home Care
What Is AtendiCare? A Smarter Referral Management Platform for Home Care Agencies AtendiCare is a referral CRM and outreach platform built specifically for home care and hospice agencies. As the core product from Atendi, it combines territory mapping, contact management, outreach tracking, and admissions workflow in one dashboard. What AtendiCare Does AtendiCare gives home care […]
Home Care Referral Management: How Agencies Grow Without More Hires
Home Care Referral Management: How Agencies Grow Without More Hires Home care referral management is the difference between an agency that grows predictably and one that stalls at the same census month after month. Notably, the agencies winning in 2026 are not the ones with the most referral sources. Instead, they are the ones who […]