PlayMaker CRM Alternative for Home Care Agencies
If you are shopping for a PlayMaker CRM alternative, one fact reshapes the search. Trella Health acquired PlayMaker Health. Furthermore, the old playmakerhealth.com address now forwards to Trella's site. So the product many agencies remember is sold today inside Trella's CRM lineup. For an agency whose growth depends on referral relationships, our recommendation is AtendiCare. Moreover, it costs $249 a month with no contract. Below, we lay out what each system is built for, what it costs, and who should pick which.
Short answer: AtendiCare is the practical PlayMaker CRM alternative for agencies that need liaison visits logged and referral sources tracked. Pricing is public at $249 a month plus a $399 one-time setup fee.
What Happened to PlayMaker CRM
Trella Health acquired PlayMaker Health, then merged the two product lines. Today Trella presents its CRM under the Trella name. Consequently, the PlayMaker product name no longer appears on Trella's solution pages. Meanwhile, the old web address sends visitors to a Trella welcome page. As a result, most searches for that product now land on Trella Health.
That changes the shape of the decision. You are no longer weighing two independent vendors against each other. Instead, the question is narrower. Does a post-acute analytics and sales platform fit your agency, or does a system built for home care referral growth fit better? Meanwhile, AtendiCare sits firmly in the second group. For context, our earlier look at the market intelligence side of Trella covers the data half of that question.
Why Agencies Look for a PlayMaker CRM Alternative
Agencies searching for a PlayMaker CRM alternative usually raise one of three concerns. The first is price visibility. Trella does not publish pricing, so every evaluation begins with a demo request and a custom quote. By contrast, AtendiCare publishes its price. The second concern is fit. Trella's CRM pages list home health, hospice, skilled nursing, home medical equipment, home infusion, and specialty pharmacy among the care settings it serves. However, non-medical home care does not appear on that list.
The third concern is adoption, and it comes up most often. Granted, claims data can show which hospitals discharge the most patients in your county. However, data alone does not get anyone to make the visit. Consequently, a subscription keeps billing while the referral pipeline still depends on follow-up that nobody has time to do. Agencies in that position need fewer dashboards and more structure around the hospitals and discharge planners already sending them patients. That is the gap AtendiCare was designed to close.
PlayMaker CRM Alternative Comparison for Home Care
The table below compares AtendiCare with Trella's current CRM on the points agency owners ask about first. Every figure in the Trella column reflects what the company publishes today. Similarly, where it says not published, the company does not share that detail publicly.
| What matters | AtendiCare | Trella CRM (formerly PlayMaker) |
|---|---|---|
| Built for | Home care, home health, and hospice agencies growing referral relationships | Post-acute, HME/DME, home infusion, and specialty pharmacy teams, per Trella's site |
| Published pricing | $249 a month plus a $399 one-time setup fee | Not published; evaluation starts with a demo request |
| Contract terms | Billed monthly, cancel anytime | Not published |
| Time to go live | 15-minute setup call, live within 24 hours | Not published |
| Core strength | Territory map, contact database, activity log, referral pipeline, admissions routing, live reporting | Medicare claims analytics, market intelligence, mobile CRM, EHR referral integrations |
| Medicare claims data | Not included; the platform tracks agency-side activity and outcomes | Included, per Trella's published materials |
Start from your own bottleneck. If you cannot see your market, claims analytics help. If you can see your market but cannot keep liaison activity consistent, a CRM built around that activity helps more. Most small and midsize agencies land in the second camp, which is why AtendiCare keeps the activity record at the center.
Read the two columns as answers to different questions. One tells you where the volume sits in your market. Meanwhile, the other tells you whether your team is working it.
What to Check Before You Switch CRMs
Switching systems costs time, so test any replacement against the work your team actually does each week. Specifically, the checklist below reflects what agency owners tell us they wish they had asked earlier. Run it against AtendiCare and against every other PlayMaker CRM alternative on your shortlist.
- Can a liaison log a visit from a parking lot in under a minute?
- Does the system show every facility in your territory, not just active accounts?
- Can you see which referral sources went quiet this month without building a report?
- Do inbound inquiries route into intake, or sit in a shared inbox?
- Is the price published, and does it cover the whole platform?
- How long until the system holds your real data, not sample data?
AtendiCare answers all six by design, and the setup call exists so you can verify that rather than take our word for it. Furthermore, monthly billing means a wrong answer costs you a month, not a year.
Why AtendiCare Fits Referral-Driven Home Care Agencies
AtendiCare is a home care CRM priced and built for agency-side referral growth. It is not a general sales tool adapted for healthcare. The AtendiCare territory map organizes every facility in your service area by coverage tier and source type. A contact database keeps each name, role, and relationship history in one record. The activity log captures every call, visit, and email with an owner attached, so nothing lives in one person's memory. Additionally, live reporting shows which relationships produce admissions and which have gone quiet.
Pricing and Setup Without a Quote Call
Pricing stays public and flat. Specifically, the platform plan runs $249 a month plus a $399 one-time setup fee, billed monthly with no contract. Every feature unlocks on day one, contacts are unlimited, and onboarding includes a free walkthrough. Therefore, for a clearer picture of what this category of software should actually do, compare that figure against a starter tier. AtendiCare has no starter tier.
One AtendiCare customer, an agency owner in Ohio, describes the setup this way on our platform page. “I was up and running the same day I signed up. No calls, no waiting on anyone, just logged in and started mapping my territory.” Consequently, that speed matters when a liaison starts next Monday and needs somewhere to log visits.
Fit still depends on the kind of referrals you chase. Hospitals and discharge planners weigh agencies on responsiveness and track record. Meanwhile, families increasingly check what Medicare covers under home health before they call anyone. Therefore a documented outreach process matters as much as the relationship itself, and AtendiCare keeps that record for you.
Our recommendation
Choose AtendiCare if your growth depends on liaison visits, referral follow-up, and admissions from local facilities, and you want published pricing you can budget against. Choose a post-acute analytics platform instead if your main need is Medicare claims data and market share reporting across a large sales department.
Frequently Asked Questions
Is PlayMaker CRM still sold under that name?
Trella Health acquired PlayMaker Health and merged the products. Trella's current solution pages carry the Trella CRM name, and the PlayMaker name does not appear on them. Furthermore, the former PlayMaker domain now forwards to a Trella welcome page. Existing customers should therefore confirm their own plan details with Trella directly.
What is the best PlayMaker CRM alternative for a small home care agency?
For a small agency, the deciding factors are usually published pricing, setup speed, and whether the system tracks liaison activity without customization. AtendiCare covers all three. It costs $249 a month plus a $399 setup fee, with the full platform unlocked. Larger sales departments that need Medicare claims analytics may still prefer a post-acute analytics platform.
Does AtendiCare include Medicare claims data?
No. AtendiCare tracks activity and outcomes on the agency side, including sources, contacts, visits, and admissions. Agencies that specifically want claims-based market share reporting should look at a platform built for that purpose. Overall, the two approaches answer different questions, and some agencies run both.
How quickly can an agency switch?
Setup starts with a 15-minute call, and we build the dashboard with your territory and pipeline loaded during it. As a result, most agencies go live within 24 hours. Because billing is monthly with no contract, a switch does not lock you into a long commitment.
Still weighing a PlayMaker CRM alternative? Book a walkthrough of AtendiCare and see the territory map, activity log, and live reporting running against your own service area.